One Twitter account or Two?
Posted by Kathy Colaiacovo on January 30, 2012 · 2 Comments
Someone tweeted me a question the other day… Kathy, do you have one twitter account that you mix personal and business or do you have two accounts? My answer? ONE! Now, it will always go back to your reason for being ‘on Twitter’, your strategy for using this network – and for some [...]
Filed under Twitter · Tagged with how to use twitter, Learning to use social media, social media marketing for business, social media training, twitter for business
Not Everyone Follows the Same Rules on Twitter
Posted by Kathy Colaiacovo on January 17, 2012 · Leave a Comment
In all my social media training sessions… I always add in a slide or talk about how Twitter is really a place where you can make Connections, but should not have any expectations on how other people will network with you. It is something I teach primarily because everyone has different reasons for being ‘on Twitter’. [...]
Filed under Twitter · Tagged with how to use twitter, Social Media, Twitter
Mixing Business with Pleasure on Facebook
Posted by Kathy Colaiacovo on January 6, 2012 · Leave a Comment
Over and over again I hear clients and colleagues saying how they don’t want their personal facebook mixed with their business: “I want my Personal and Business Facebook kept separate”. They fear sharing too much information. Some think unliking your own Facebook Business Page is the answer. I truly do not recommend this [...]
Filed under Networking, Social Media · Tagged with social media training, social networking online, using facebook for business
Why Creative Facebook Page Names don’t always Work
Posted by Kathy Colaiacovo on January 3, 2012 · Leave a Comment
If you have recently started a Facebook page – I encourage you to check your page name. This is the title of your page, not your username (which is your unique Facebook link if you have created one). I want you to think about the words in the name as you read this [...]
Filed under Facebook, Social Media · Tagged with how to use Facebook business pages, social media tips, social media training
Lesson from the Top Social Media Blunders of 2011
Posted by Kathy Colaiacovo on December 30, 2011 · Leave a Comment
Social Media Blunders can happen to anyone – I have made some mistakes myself, the trick is learning from them and gaining the lessons needed so you do not repeat the same action in the future. Inc Magazine has posted a collection of the Top 12 – there are some excellent lessons to [...]
Filed under Marketing, Social Media · Tagged with lessons from social media, social media mistakes, social media training
The New, New Twitter – What can it do now?
Posted by Kathy Colaiacovo on December 15, 2011 · Leave a Comment
Twitter has begun rolling out their new look and functionality this week. Apparently if you get the app on your iphone, Android or blackberry you will get the new features rolled out sooner directly on Twitter. (just a hint) But if you do not have it yet, be patient it will be there soon enough. [...]
Filed under Social Media, Twitter · Tagged with how to use twitter, social media consultant, social media training, Twitter
Networking on your Facebook Page News Feed
Posted by Kathy Colaiacovo on December 7, 2011 · 1 Comment
One of the most effective ways to network as your Business on Facebook, is through your Facebook Page (your business) News Feed. As you network and connect on other pages, doing this as your page you leave a link back to your Page. If people want to learn more about you, they click your [...]
Filed under Facebook, Social Media · Tagged with facebook business page, how to use facebook for business, social media help, social media marketing, social media training
Customer Service using Social Media
Posted by Kathy Colaiacovo on November 30, 2011 · Leave a Comment
One big concern I hear all the time from small business owners using, or starting out to use, social media is about ‘talking to customers’ online. For some companies providing online customer service may be fairly easy to do, for others it is a whole different ball game. I think most can have [...]
Filed under Marketing, Social Media · Tagged with customer service, social media training, using social media for business
Good or Bad – You may still need to Respond
Posted by Kathy Colaiacovo on November 24, 2011 · Leave a Comment
One question I am asked all the time about starting out with Social Media Marketing is: How do I deal with bad comments and tweets online? The answer is really you have to make some decisions about what to do and how you will handle this negativity if it comes up. [...]
Filed under Marketing, Social Media, Twitter · Tagged with social media strategy, social media training, what to do when people say bad things online
New feature on Twitter – Activity
Posted by Kathy Colaiacovo on November 21, 2011 · Leave a Comment
See a short social media training video on the new twitter feature – Activity.
Filed under Social Media, Twitter · Tagged with how to use twitter, new twitter features, social media training, social media virtual assistant
