Social Media
Why you need to Monitor Social Media for Key Words and Terms
February 19, 2012 · Leave a Comment
I was talking with a friend last week while at our kids school; dance (elementary school so parents get to stay!). She is going on a trip to Montreal next week and she was looking for ideas of new restaurants to visit while there. Never having been to Montreal long enough to have any clue, I said – let’s see what I can find out on Twitter. She laughed, knowing what I do for a living, but not being someone who even thinks about using social media – let alone for her business. So, I posted a simple tweet, an update on my personal facebook and a note on Linked In. Any... [Read the full story]
Why you need to Monitor Social Media for Key Words and Terms
February 19, 2012 · Leave a Comment
I was talking with a friend last week while at our kids school; dance (elementary school so parents get to stay!). She is going on a trip to Montreal next week and she was looking for ideas of new restaurants to visit while there. Never having been to Montreal long enough to have any clue, I said – let’s see what I can find out on Twitter. She laughed, knowing what I do for a living, but not being someone who even thinks about using social media – let alone for her business. So, I posted a simple tweet, an update on my personal facebook and a note on Linked In. Any... [Read the full story]
Why Creative Facebook Page Names don’t always Work
January 3, 2012 · Leave a Comment
If you have recently started a Facebook page – I encourage you to check your page name. This is the title of your page, not your username (which is your unique Facebook link if you have created one). I want you to think about the words in the name as you read this info. Recently I have come across a couple pages that I could not find in a Facebook search. Yes, there are some limitations to Facebook’s search function, but part of the reason was because they were named according to the branding. This can be fine to keep things matching on all areas of your... [Read the full story]
Wordpress
What Do Website Analytics Mean?
April 14, 2011 · 1 Comment
Website Analytics are not something you need to be intimidated about. This information you can gather is extremely helpful in your online business planning. How does it work? When people visit your website they leave a trail. Remember Hansel and Gretel? As they wandered through the forest they left a trail of pebbles so they could find their way back home. Well, it’s possible to track your site visitors and get detailed information about what they’re doing, where they’re going, and where they came from, through the use of computer ‘cookies’. When used by website owners... [Read the full story]
Networking
Mixing Business with Pleasure on Facebook
January 6, 2012 · Leave a Comment
Over and over again I hear clients and colleagues saying how they don’t want their personal facebook mixed with their business: “I want my Personal and Business Facebook kept separate”. They fear sharing too much information. Some think unliking your own Facebook Business Page is the answer. I truly do not recommend this and here is my argument why: Unless your friends and family have no idea what your business is (my example is always… “unless you are running a porn business…”) why would you worry about any business page updates showing... [Read the full story]
Marketing
Lesson from the Top Social Media Blunders of 2011
December 30, 2011 · Leave a Comment
Social Media Blunders can happen to anyone – I have made some mistakes myself, the trick is learning from them and gaining the lessons needed so you do not repeat the same action in the future. Inc Magazine has posted a collection of the Top 12 – there are some excellent lessons to be learned from each one that can be applied to our own small businesses. Social Media can help small businesses but you want to be sure to have a plan in place that helps you be the best you can be online. Live updates in real time and a non forgiving internet that keeps everything alive... [Read the full story]
Why you need to Monitor Social Media for Key Words and Terms
I was talking with a friend last week while at our kids school; dance (elementary school so parents get to stay!). She is going on a trip to Montreal next week and she was looking for ideas of new restaurants to visit while there. Never having been to Montreal long enough to have any clue, I said – let’s...
[Continue reading: Why you need to Monitor Social Media for Key Words and Terms]
One Twitter account or Two?
Someone tweeted me a question the other day… Kathy, do you have one twitter account that you mix personal and business or do you have two accounts? My answer? ONE! Now, it will always go back to your reason for being ‘on Twitter’, your strategy for using this network – and for...
[Continue reading: One Twitter account or Two?]
Not Everyone Follows the Same Rules on Twitter
In all my social media training sessions… I always add in a slide or talk about how Twitter is really a place where you can make Connections, but should not have any expectations on how other people will network with you. It is something I teach primarily because everyone has different reasons...
[Continue reading: Not Everyone Follows the Same Rules on Twitter]Read More Posts From Twitter »
Why Creative Facebook Page Names don’t always Work
If you have recently started a Facebook page – I encourage you...
Networking on your Facebook Page News Feed
One of the most effective ways to network as your Business on Facebook, is...
Facebook User Stats and Social Media Strategy
I am always looking for facebook stats on users for blog posts or articles. Facebook...
Facebook Privacy settings – Profile Review area
Facebook made some changes… a-Gain. (That was said in the same manner as Forrest...
Read More Posts From Facebook »
Wordpress
What Do Website Analytics Mean?
Website Analytics are not something you need to be intimidated about. This information...
Plugins that Help Your Site Run Faster and Smarter
WordPress Plugins are almost like having your own personal set of tricks for your...
Why you need a Website for your Business
If you have a business and are contemplating whether you need to spend the money...
WordPress Plug-Ins to make your Blog a Social Place
How Social Is Your Blog? We recently talked about WordPress Plug-ins and what they...
A plug-in is a small program, or combination of programs, that sits on top of your...
Social Media Tip for Blog Feeds
Yesterday on our Facebook Fanpage I asked if anyone had any social media issues/questions...
The Importance of Blog Commenting
Would you like to drive more traffic to your site? One easy way of increasing your...
Read More Posts From Wordpress »
Marketing
Lesson from the Top Social Media Blunders of 2011
Social Media Blunders can happen to anyone – I have made some...
Customer Service using Social Media
One big concern I hear all the time from small business owners using, or...
Read More Posts From Marketing
Networking
Mixing Business with Pleasure on Facebook
Over and over again I hear clients and colleagues saying how they don’t...
Geo Location Tools, Privacy online and Kids
Well … you all hear me talk about not being too private with social media –...
Read More Posts From Newtorking
SOCIAL MEDIA TRAINING
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Talking on Twitter eBook
- Learn the basics of Twitter – understand what a DM, RT and Hashtag are and how to use them
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